A private mortgage investment firm. A calm, dark site that explains the fund, shows its returns as a chart and gives investors and borrowers one clear way to get in touch.
Guardian Financial arranges private mortgage investments. Wholesale investors put money into loans secured by property, and borrowers get lending that mainstream banks may not offer.
People deciding where to put their money read carefully. The site had to look serious, explain the fund simply and show its track record without overselling it.
Four things it had to do:
We designed it and built it on Webflow. It’s a small site, six pages and a news section, and each page has one job.
Past returns are drawn as a chart, next to the headline figures and a note that past performance does not predict future returns.
What a contributory mortgage fund is, then seven points on how loans are chosen. Each point opens on a click.
The two directors, each with a photo, a role and their background in finance and property.
The lending process in six steps, from finding an opportunity to the loan being repaid.
News articles are published from Webflow’s CMS, so the firm posts one without a developer. Webflow also looks after the hosting and the security updates.
Next, you send a short brief and we reply with a fixed price and a delivery date in writing. You pay nothing until you sign the order.
