Pricing
Fixed prices for agencies
Published, per client project, and they only change if the scope does. Mark them up and keep the margin.
- Works from
- Your email, Slack and board
- Replies during a project
- Within 2 working hours, your time
- Working hours
- US · UK · EU · Gulf · AU/NZ
Every project has a delivery date in writing. On time, or a full refund.
What does your client need?
Whole sites, designed and built.
For agencies selling a complete website or store. We design it in Figma and build it on the platform that fits.
Websites
Marketing sites on WordPress or Webflow, from a single landing page to 12 pages with a CMS.
Landing Page
$550
[TURNAROUND: 5 business days] · on time, or a full refund
- One page, up to 8 sections
- Designed and built
- Form connected, spam-protected
- GA4, GTM and pixel set up
- Built on your client’s platform
- Checked at 6 breakpoints
- SEO basics: titles, meta, schema
- Walkthrough video in your branding
Typically resells for $1,250
Starter Site
Recommended for most agencies$1,700
[TURNAROUND: 15 business days] · on time, or a full refund
- Up to 5 pages from 3 unique templates
- WordPress or Webflow
- Designed in Figma, 2 rounds per template
- Staging on your subdomain
- SEO basics and GA4
- Forms connected
- CMS walkthrough video in your branding
- Redirect map if it replaces a site
- 30-day bug warranty
Typically resells for $3,850
Business Site
$3,250
[TURNAROUND: 25 business days] · on time, or a full refund
- Up to 12 pages from 6 unique templates
- A CMS collection (blog, news or team)
- One form integration
- WordPress or Webflow
- Designed in Figma, 2 rounds per template
- Redirect map if it replaces a site
- Performance report at handover
- 30-day bug warranty
Typically resells for $7,300
Stores & custom
Shopify and WooCommerce stores, and headless Next.js builds when the brief needs a custom stack.
Shopify Launch
$2,350
[TURNAROUND: 20 business days] · on time, or a full refund
- Premium theme customised to the brand
- Up to 8 templates
- Up to 50 products imported
- Payments, shipping and tax set up
- Up to 5 apps configured
- Checkout tested end to end
- Walkthrough video in your branding
Typically resells for $5,300
Shopify Custom
$5,000
[TURNAROUND: 35 business days] · on time, or a full refund
- A custom-built Shopify theme
- Up to 10 templates
- Sections your client can rearrange
- Up to 200 products imported
- From your designs or ours
- Payments, shipping and tax set up
- Checkout tested end to end
Typically resells for $11,250
WooCommerce Store
$3,250
[TURNAROUND: 25 business days] · on time, or a full refund
- Custom design, up to 8 templates
- Up to 50 products
- Payments, shipping and tax set up
- Built on WordPress
- Checkout tested end to end
- Walkthrough video in your branding
Typically resells for $7,300
Headless Site
$5,750
[TURNAROUND: 30 business days] · on time, or a full refund
- A fast custom front end (Next.js)
- A CMS your client edits (Sanity, Contentful or Storyblok)
- Up to 6 templates
- Deployed to your client’s Vercel or Netlify
- Performance budget: LCP under 2.5 s on mid-range mobile
- Preview environments on your subdomain
Typically resells for $12,950
What happens when you start: a short brief, then a written fixed price and delivery date. Nothing is charged until you sign the order.
Design your client will think you made.
Brand identities and Figma design, handed over for you to present as your own. Build it with us, or with anyone.
Branding: logo & mini guide
For a new business or a refresh.
- Logo suite (primary, stacked, icon)
- Colour and type system
- A short brand guide (PDF)
- [TURNAROUND]
[SET PRICE]
StartBranding: full identity
For clients who need the whole system.
- Everything in the logo & mini guide
- Brand applications (social, deck, stationery)
- A full brand guidelines document
- [TURNAROUND]
[SET PRICE]
StartWebsite or landing page design
Figma, desktop and mobile.
- Desktop + mobile in Figma
- 2 revision rounds
- Handoff-ready components
$225per unique template
Start
Your Figma, built exactly as designed.
For agencies with their own designers. Priced per template, so any site adds up from the same list.
Build from your design
Send us the Figma. A template is one page layout (home, service, blog post): each is priced once, and extra pages that reuse it cost less.
Project base fee
Once per à la carte project.
- Staging on your subdomain
- CMS setup, QA and launch
- Handover doc + video in your branding
$275per project
StartBuild: WordPress or Webflow
Our Figma-to-WordPress price.
- Custom blocks, no page-builder bloat
- Checked at 6 breakpoints
$250per template
StartBuild: Shopify
- Sections your client can rearrange
- Checked at 6 breakpoints
$275per template
StartBuild: headless (Next.js)
A custom front end on top of a CMS.
- CMS set up for your client to edit
- Checked at 6 breakpoints
$425per template
StartBuild: static site (Astro)
Very fast pages for sites that change rarely.
- Pre-built pages, no server to maintain
- Content in Markdown or a CMS
[SET PRICE]per template
StartAdditional page
Using an existing template, with QA.
- Up to 1,000 words and supplied images placed
$65per page
StartLanding page, build only
From your Figma.
- Form + tracking connected
- [TURNAROUND: 3 business days]
$325
Start
Web apps & custom work
Anything past the package limits starts with a paid sprint that ends in a fixed quote.
Scoping sprint
For web apps, portals and anything beyond package limits.
- Requirements, user flows and architecture
- A fixed quote built from this page
- 100% credited if you go ahead
$600
Book a sprintWeb app development
Portals, dashboards and MVPs, after a scoping sprint.
- Fixed quote before any build starts
- Delivered in milestones, on time or a full refund
From[SET PRICE]
Start with a sprint
Migrations & integrations
Moving content onto the new site and connecting it to your client’s tools.
Sites that get found, and turn visits into leads.
Search, answer-engine and AI visibility, conversion work, speed and tracking. Every report carries your agency’s name.
SEO, AEO & GEO, monthly
Monthly search work: classic SEO, answer boxes and AI search, all reported under your brand.
SEO Essentials
[SET PRICE]/ month
- Technical SEO monitoring and fixes
- On-page optimisation, 5 pages a month
- Google Business Profile upkeep
- Monthly report in your branding
SEO Growth
[SET PRICE]/ month
- Everything in Essentials
- Quoted in Google answers and AI search (AEO/GEO)
- 2 optimised articles a month
- Keyword and AI-answer tracking
SEO Authority
[SET PRICE]/ month
- Everything in Growth
- 4 optimised articles a month
- Digital PR and link outreach
- Quarterly strategy review
Conversion, speed and tracking
Work that turns more of your client’s existing traffic into leads, one-off or monthly.
Conversion audit
One site or funnel.
- Heuristic + analytics review
- Prioritised fixes with mockups
- White label report
- [TURNAROUND]
[SET PRICE]
StartConversion optimisation
Ongoing A/B testing.
- 2 tests a month, designed and built
- Results in your branding
[SET PRICE]/ month
StartSpeed & Core Web Vitals
- LCP, INP and CLS fixed on key templates
- Before/after report
$300per site
StartAnalytics & tracking setup
- GA4, GTM and ad pixels
- Conversion events and a dashboard
[SET PRICE]
StartSEO-safe launch pack
For a site we didn’t build.
- Redirect map
- Crawl before and after
- Metadata carried over
$225
StartWebsite audit
SEO, performance, accessibility, security.
- A white label PDF your client can read
$275
Start
Care plans and monthly hours, after launch.
Per site care, or senior design and development hours every month, without payroll.
Care plans, per site
Updates, backups, security and edit hours for every site you look after.
| What's included | Care$59/ site / monthWordPress, WebflowTypically resells for $135 | Care Plus$109/ site / monthWordPress, WebflowTypically resells for $250 | Commerce Care$149/ site / monthShopify, WooCommerceTypically resells for $325 |
|---|---|---|---|
| Updates | Weekly | Weekly, on staging first, visual regression check | Weekly, on staging first, checkout tested |
| Backups | Daily, 30-day retention | Daily, 90-day retention | Daily, 90-day retention |
| Uptime monitoring | 5-minute checks | 1-minute checks | 1-minute checks |
| Security | Firewall, malware scans, hack cleanup | Same | Same |
| Content edits | 1 hour a month | 3 hours a month | 4 hours a month |
| Core Web Vitals + SEO check | — | Quarterly report | Quarterly report |
| Response time, your hours | 1 business day | 4 business hours | 4 business hours, same day for checkout |
| Monthly report | White label, your branding | Same | Same |
| Start | Start this plan | Start this plan | Start this plan |
Volume pricing across every site you have on care: 10+ sites [SET %: 10%] off · 25+ [SET %: 15%] · 50+ [SET %: 20%]. Hosting isn't included; your client keeps their own account.
Monthly hours and dedicated developers
A block of senior hours every month, or a developer who works only on your projects.
Flex 40
$1,300/ month
- 40 hours across design, dev, QA and PM
- Named lead
- Weekly written update
- Up to 20% of unused hours roll over
Studio 80
$2,400/ month
- 80 hours across design, dev, QA and PM
- Named lead + dedicated PM
- Twice-weekly check-in + shared Slack
- Same rollover
Dedicated Developer
$3,200/ month
- One senior developer, full time
- PM oversight
- Daily standup in your hours
- 3-month minimum, then monthly
Ad hoc hours
Anything outside a plan.
- Billed in 30-minute blocks
- Always quoted before we start
$40per hour
Start
Prepay 3 months: [SET %: 5%] off. Prepay 12 months: [SET %: 10%] off. Capacity plans only.
We don’t sell “unlimited” edits. We publish what’s included, so nothing gets quietly slower.
One-off extras.
Priced the same way for every partner.
- Rush deliveryAbout 40% less time, after a capacity check within 1 business day. The rush date is guaranteed like any other.+30%
Every price on this page is invoiced in the currency you choose and excludes VAT/GST.
What's in every project, and what isn't.
Written out in full, so nobody finds out at invoice time.
Included in every project
- On time, or a full refund: a delivery date in writing
- A named senior lead and PM, in your tools and on your hours
- We work from email accounts on your domain. Nothing with our name reaches your client
- Staging on your subdomain, never ours
- Checked at 6 breakpoints on real devices, QA’d before you see it
- SEO-safe basics: URLs, meta, sitemap, schema, GA4 + GTM, redirect map
- Components built to WCAG 2.2 AA, with a performance report at handover
- Handover doc and walkthrough video in your branding
- NDA by default, IP on final payment, Zero-Poach, 30-day bug warranty
Not included, and who pays
- Hosting
- Your client pays their host directly. We set it up or migrate it once, free.
- Domain & DNS
- Your client pays the registrar. DNS changes at launch are included.
- Email seats for our team
- You create them on your domain and switch them off at the end.
- Premium plugins, themes, apps, fonts
- Your client pays directly, or we buy at cost, no markup.
- Stock photography
- Your client pays the licence. We source up to 10 images per project.
- Copywriting, photography, video
- Not offered. We place supplied copy and flag gaps.
- Third-party subscriptions
- CRM, email platform, booking tool: your client pays directly.
- Taxes
- Prices exclude VAT/GST, added where it applies.
The price on this page is the price on your invoice. The only other costs are third-party ones that you or your client pay directly, and we list every one in your quote before we start. We never bill for work you didn't approve.
Revisions, defects and deadlines.
Defects are always free. Changes are priced from this page and never started without your written OK.
| Stage | Included |
|---|---|
| Design | 2 rounds of consolidated feedback per unique template |
| Build (staging) | 1 round of tweaks within the approved design, and every defect fixed |
| After launch | 30-day bug warranty: defects fixed free |
A defect is when we built something differently from what you approved, or it doesn't work. Always fixed free.
A change is when you want something different from what you approved. Quoted in writing within 1 business day, with the days it adds to the deadline.
On time, or a full refund. The guarantee covers every fixed-price item on this page. Care, SEO and capacity plans are monthly and have their own service levels. [LEGAL]
How you pay.
Card or bank transfer, in the currency you choose. IP transfers to you on final payment.
- 01
Your first project: escrow
You fund the fee with [CONFIRM: escrow provider] when you sign. It's released milestone by milestone, only when you approve each one.
How escrow works - 02
After that: deposit + milestones
Up to $3,750: 50% to book, 50% at handover. Over that: 40 / 30 / 30. Growth and Studio Partners get net-14 on final invoices.
- 03
Monthly plans: billed in advance
Care, SEO, conversion and capacity plans. No escrow, no setup fee, 30 days' notice to cancel.
Volume pricing for repeat partners.
Discounts apply to project prices only, don't stack, and are never removed mid-project.
| Tier | Qualifies when | Project discount | Also |
|---|---|---|---|
| Partner | Your first project | — | Published prices, every guarantee, NDA, zero-poach, first project in escrow |
| Growth Partner | 3+ projects of $450+, or $5K+ spend, in 12 months | [SET %: 5%] | Priority start within 5 business days · net-14 on final invoices |
| Studio Partner | 8+ projects, or $15K+ spend, in 12 months | [SET %: 10%] | Reserved monthly start slot · 12-month price lock · named account lead · quarterly review |
Start small. Your first project is risk-free.
Pick any one item up to $750 and treat it as a trial. No commitment beyond it.
- Paid through escrow: released only when you approve.
- Not happy with it? We fix it within 5 business days, or you don’t pay.
- On time, or a full refund, like every fixed-price project.
[LEGAL]
Pricing questions.
All questionsNo. These are the fixed prices you pay us. You set your own client price. Agencies typically resell at 2 to 2.5 times, and each card shows that range.
You get the full project fee back. Every fixed-price project has a delivery date in writing. The clock starts when the Ready-to-Start checklist is complete and pauses only while we’re waiting on you or your client for content, feedback, access or a scope change.
Your first project is paid through escrow. You fund the fee when you sign, and it’s released to us one milestone at a time, only when you approve. After that, projects are invoiced normally. Care, SEO and capacity plans are billed monthly in advance.
Yes. Logo and mini brand guide, or a full identity system, designed for you to present as your own. We don’t write copy or shoot photography.
Every web app starts with a paid scoping sprint. It produces a fixed quote built from this page, and the sprint fee is credited in full if you go ahead. The build is then delivered in milestones, on time or a full refund.
Answer-engine optimisation (AEO) gets your client’s site quoted in answer boxes and voice results. Generative-engine optimisation (GEO) does the same for AI search such as ChatGPT, Perplexity and Google’s AI Overviews. Both are part of SEO Growth and Authority.
Yes. Every report, dashboard and email is in your agency’s branding, sent from an address on your domain. Your client never sees our name.
No. Prices exclude VAT and GST, which we add where it applies.
No. We publish exactly what’s included, so you can plan and price. Extra rounds and hours are on this page.
No. Your client pays their host directly on an account they own. We set it up or migrate it once, free. We don’t sell hosting.
Usually. Rush delivery is +30% for about 40% less time, after we confirm capacity within 1 business day.
Quote your client today. We'll build it under your name, on time or your money back.
Next: a short brief, then a written fixed price and delivery date. Nothing is charged until you sign the order.